HubSpot consultants

We can help you automate your business with HubSpot and hundreds of other systems to improve efficiency and productivity. Get in touch if you’d like to discuss implementing HubSpot.

Integration And Tools Consultants

Hubspot

About HubSpot

HubSpot is a CRM and marketing platform that manages contacts, deals, companies, tickets, and marketing campaigns in one place. In n8n, the HubSpot node connects your CRM data to the rest of your tech stack, allowing you to automate lead management, deal pipeline updates, contact syncing, and customer communication workflows.

The n8n HubSpot node supports operations across HubSpot’s core objects. You can create, update, get, and delete contacts, deals, companies, and tickets. You can also manage engagement activities (emails, calls, meetings, notes), work with lists, and update deal stages in your pipeline. The node uses HubSpot’s v3 API with OAuth2 or API key authentication.

The most common problem we see is CRM data sitting in isolation. Leads come in from the website but nobody follows up quickly. Deal stages update in HubSpot but the team does not get notified. Customer data exists in HubSpot and the accounting system but the two are not synced. The HubSpot node in n8n fixes this by connecting HubSpot to your other tools: when a form submission creates a contact, automatically enrich it with data from other sources. When a deal moves to “Closed Won”, trigger an onboarding workflow in your project management tool.

At Osher, HubSpot integration is one of our most-requested projects. Our sales automation team connects HubSpot to accounting software, project management tools, and communication platforms for Australian businesses. We also build AI-powered agents that enrich HubSpot contact data, score leads, and automate follow-up sequences based on deal pipeline activity.

HubSpot FAQs

Frequently Asked Questions

What HubSpot objects can I work with in n8n?

How does the HubSpot Trigger differ from the regular HubSpot node?

Can I sync HubSpot contacts with other systems automatically?

How do I handle HubSpot API rate limits in n8n?

Can I automate lead scoring and follow-up using HubSpot with n8n?

Does Osher specialise in HubSpot automation?

How it works

We work hand-in-hand with you to implement HubSpot

Step 1

Process Audit

We review your HubSpot setup: contact properties, deal pipelines and stages, company associations, lifecycle stages, and how your team currently uses the CRM. We map out what data enters HubSpot, what leaves it, and what manual steps happen in between.

Step 2

Identify Automation Opportunities

From the audit, we identify manual CRM tasks that automation can eliminate: lead assignment, contact enrichment, deal stage notifications, data syncing with accounting or project tools, and follow-up reminders. Each opportunity is ranked by time savings and revenue impact.

Step 3

Design Workflows

We design n8n workflows that use the HubSpot node for specific CRM operations. Each workflow defines the trigger (webhook, schedule, or HubSpot event), the HubSpot operations needed (create contact, update deal, get company), field mappings, and error handling for API failures.

Step 4

Implementation

We configure HubSpot OAuth2 or API key credentials in n8n, build each workflow, map fields between HubSpot and connected systems, and test with real CRM data. We handle HubSpot-specific details like custom properties, association types, and pipeline stage IDs.

Step 5

Quality Assurance Review

We test each workflow with real HubSpot data: creating contacts, updating deals, syncing company records. We verify that field mappings are correct, API rate limits are handled gracefully, and that error scenarios (duplicate contacts, missing required fields, invalid pipeline stages) are caught and logged.

Step 6

Support and Maintenance

We monitor the HubSpot workflows for sync errors, API changes, and data quality issues. When you modify your HubSpot setup (new pipelines, custom properties, changed lifecycle stages), we update the n8n workflows to match. We also review CRM data quality periodically and fix any mapping drift.

Transform your business with HubSpot

Unlock hidden efficiencies, reduce errors, and position your business for scalable growth. Contact us to arrange a no-obligation HubSpot consultation.