Passcreator consultants
We can help you automate your business with Passcreator and hundreds of other systems to improve efficiency and productivity. Get in touch if you’d like to discuss implementing Passcreator.
About Passcreator
Passcreator is a platform for creating and managing digital wallet passes — the kind that live in Apple Wallet and Google Wallet on your phone. Businesses use it to distribute loyalty cards, event tickets, boarding passes, membership cards, coupons, and other credentials directly to customers’ mobile wallets. No app download required — the pass just lives on the customer’s phone, ready to scan.
The appeal for businesses is straightforward: digital wallet passes have significantly higher engagement rates than traditional email or SMS marketing. A loyalty card in someone’s wallet gets seen every time they scroll past it, and you can push updates — new offers, point balances, event reminders — directly to the pass via push notifications. Passcreator handles the creation, distribution, and updating of these passes through its platform and API. Osher Digital’s business automation services can connect Passcreator to your CRM and marketing tools so passes are issued and updated automatically based on customer actions.
For retail, hospitality, events, and membership-based organisations, digital wallet passes replace printed cards and paper tickets with something customers actually carry. The analytics are better too — you can track when passes are installed, viewed, and used. When Passcreator is integrated into your broader marketing automation stack, pass issuance and updates become part of your customer journey rather than a standalone process. Osher Digital’s system integrations team connects Passcreator to your existing platforms.
If you’re still printing loyalty cards or emailing PDF tickets, Passcreator offers a modern alternative. Combined with robotic process automation, the entire lifecycle — from pass creation to redemption tracking — can run without manual effort.
Passcreator FAQs
Frequently Asked Questions
Common questions about how Passcreator consultants can help with integration and implementation
What types of passes can I create with Passcreator?
Do customers need to download an app to use the passes?
Can I update passes after they’ve been distributed?
How do I distribute passes to customers?
Can Passcreator integrate with my CRM or POS system?
What analytics does Passcreator provide?
How it works
We work hand-in-hand with you to implement Passcreator
As Passcreator consultants we work with you hand in hand build more efficient and effective operations. Here’s how we will work with you to automate your business and integrate Passcreator with integrate and automate 800+ tools.
Step 1
Choose Your Pass Type
Decide what kind of digital wallet pass suits your business — loyalty card, event ticket, membership card, or coupon. Each type has specific design templates and data fields optimised for its purpose.
Step 2
Design Your Pass
Use Passcreator’s template editor to design your pass with your brand colours, logo, and relevant fields. Configure the barcode type (QR code, Code 128, etc.) and set up the back-of-pass information.
Step 3
Set Up Your Distribution Channel
Decide how you’ll deliver passes to customers — email, SMS, QR code, or website integration. Configure the distribution method in Passcreator and generate your distribution links or embed codes.
Step 4
Connect to Your Business Systems
Integrate Passcreator with your CRM, POS, or marketing automation platform via API or n8n workflows. Set up triggers so passes are created and distributed automatically when customers take specific actions.
Step 5
Configure Push Notifications and Updates
Set up the rules for updating passes — point balance changes, new offers, event reminders, or expiry dates. Configure push notification messages that appear on customers’ lock screens when their pass updates.
Step 6
Track Performance and Iterate
Monitor pass installation rates, active passes, scan frequency, and redemption rates. Use these metrics to refine your pass design, distribution strategy, and update frequency for better engagement.
Transform your business with Passcreator
Unlock hidden efficiencies, reduce errors, and position your business for scalable growth. Contact us to arrange a no-obligation Passcreator consultation.