Affinity consultants

We can help you automate your business with Affinity and hundreds of other systems to improve efficiency and productivity. Get in touch if you’d like to discuss implementing Affinity.

Integration And Tools Consultants

Affinity

About Affinity

Affinity is a relationship intelligence and CRM platform designed for deal-driven teams in venture capital, private equity, investment banking, and professional services. Unlike traditional CRMs that rely on manual data entry, Affinity automatically captures relationship data from emails, calendars, and meetings to build a living map of your network. If your team manages deals, partnerships, or client relationships and you are tired of CRM data going stale, Affinity solves that problem.

The platform tracks relationship strength, surfaces warm introductions, manages deal pipelines, and provides analytics on team activity. It is particularly popular with investors and dealmakers who need to move fast and rely on relationships to source and close opportunities. Affinity also integrates with email providers and calendar systems to keep records up to date without manual effort.

At Osher, we connect Affinity to broader operational workflows using n8n. That might mean syncing deal pipeline updates to Slack, triggering onboarding workflows when a deal closes, or enriching Affinity records with data from external sources like LinkedIn or company databases. We have built similar CRM-connected workflows for professional services firms that needed their relationship data to drive downstream processes automatically.

If your team is using Affinity but still moving data manually between tools, our sales automation and system integration teams can connect it to the rest of your tech stack so your relationship data works harder for you.

Affinity FAQs

Frequently Asked Questions

What does Affinity do?

How does Affinity integrate with other tools?

What types of businesses use Affinity?

How long does an Affinity integration take?

Does Affinity replace our existing CRM?

How can Osher help with Affinity?

How it works

We work hand-in-hand with you to implement Affinity

Step 1

Process Audit

We review your current relationship management and deal tracking processes. This includes how your team uses Affinity today, what data flows in and out manually, and where disconnected tools are creating extra work.

Step 2

Identify Automation Opportunities

We identify which deal events and relationship updates should trigger automated actions — pipeline notifications, onboarding workflows, data enrichment, or reporting updates. Each is prioritised by frequency and business impact.

Step 3

Design Workflows

We architect the integration between Affinity and your other systems using n8n. This covers API connection setup, data mapping between Affinity fields and downstream tools, and trigger logic for deal stage changes and contact updates.

Step 4

Implementation

We build and deploy the workflows, connecting Affinity to your communication tools, project management platforms, and internal databases. Deal events and contact updates flow automatically to every system that needs them.

Step 5

QA Review

We test every workflow using real deal scenarios — new contacts, deal stage transitions, closed deals, and lost opportunities. Each path is verified to ensure data syncs correctly and notifications reach the right people.

Step 6

Support & Maintenance

After launch, we monitor your Affinity integrations and refine workflows as your deal process evolves. When you add new team members, pipeline stages, or connected tools, we update the automation to keep everything aligned.

Transform your business with Affinity

Unlock hidden efficiencies, reduce errors, and position your business for scalable growth. Contact us to arrange a no-obligation Affinity consultation.