Laposta consultants

We can help you automate your business with Laposta and hundreds of other systems to improve efficiency and productivity. Get in touch if you’d like to discuss implementing Laposta.

Integration And Tools Consultants

Laposta

About Laposta

Laposta is a Dutch email marketing platform built for straightforward newsletter management. It handles subscriber lists, email campaigns, and delivery tracking without the bloat of a full marketing automation suite. If you just need to send well-designed emails to managed lists and track opens, clicks, and bounces, Laposta does the job cleanly.

The platform provides a drag-and-drop email editor, list segmentation, A/B testing, and GDPR-compliant subscriber management including double opt-in and one-click unsubscribe. Its API is well-documented and supports managing contacts, triggering campaigns, and pulling analytics data programmatically.

Laposta has an n8n node, which means you can automate subscriber management as part of a wider workflow. New leads from a form, CRM, or e-commerce platform can be added to Laposta lists automatically, and campaign results can be piped back into your reporting tools. For businesses that want reliable email delivery without paying for features they will never use, Laposta is a practical choice. See how we connect email platforms to the rest of your tech stack.

Laposta FAQs

Frequently Asked Questions

What makes Laposta different from Mailchimp or other email platforms?

Does Laposta have an n8n integration?

Can I segment my subscriber lists in Laposta?

Is Laposta GDPR compliant?

How does Laposta handle email deliverability?

Can I pull campaign analytics out of Laposta into other tools?

How it works

We work hand-in-hand with you to implement Laposta

Step 1

Audit Your Current Email Setup

We review your existing email marketing setup: what platform you are using now, how subscriber lists are managed, what data fields you collect, and how campaigns are currently built and sent. This tells us what needs to migrate and what can be improved.

Step 2

Migrate Subscriber Lists

We import your existing subscriber lists into Laposta, mapping data fields correctly and setting up segments based on your targeting needs. We verify double opt-in status and clean out invalid addresses to start with a healthy list.

Step 3

Connect Laposta to Your Lead Sources via n8n

Using the Laposta n8n node, we connect your lead sources — website forms, CRM, e-commerce platform — so new subscribers are added to the correct lists automatically. We set up field mapping and tag assignment so every contact arrives with the right data attached.

Step 4

Set Up Email Templates

We build your email templates in Laposta’s editor, matching your brand guidelines. Each template includes merge fields for personalisation, responsive design for mobile, and pre-configured unsubscribe and preference links.

Step 5

Configure Analytics Reporting

We set up automated reporting using the Laposta API and n8n: campaign results (opens, clicks, bounces) are pulled after each send and pushed to your preferred reporting tool — Google Sheets, a dashboard, or your data warehouse.

Step 6

Test and Launch

We send test campaigns to a seed list to verify deliverability, formatting, and tracking. Once everything checks out, we hand over the system with documentation covering how to create campaigns, manage lists, and troubleshoot common issues.

Transform your business with Laposta

Unlock hidden efficiencies, reduce errors, and position your business for scalable growth. Contact us to arrange a no-obligation Laposta consultation.