Synthesia consultants

We can help you automate your business with Synthesia and hundreds of other systems to improve efficiency and productivity. Get in touch if you’d like to discuss implementing Synthesia.

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About Synthesia

Synthesia is an AI video generation platform that creates professional-looking videos from text scripts, without cameras, studios, or actors. Users type a script, choose from a library of AI-generated avatars (or create a custom avatar from a brief recording), select a language, and Synthesia produces a video with realistic lip-synced speech in minutes.

The problem Synthesia solves is the cost and time involved in producing video content. Traditional video production requires scriptwriters, presenters, recording equipment, editing software, and often weeks of turnaround. Synthesia collapses that into a text-to-video workflow. This makes it particularly useful for training and onboarding videos (which need frequent updating), multilingual content (Synthesia supports over 120 languages), and internal communications where production polish matters less than getting information out quickly.

At Osher, we integrate Synthesia into automated content production workflows through our AI agent development and business automation services. Common projects include building pipelines where training content updates trigger automatic video regeneration, connecting Synthesia to LMS platforms for automated course content distribution, and creating multilingual video variants from a single English source script. For clients exploring broader AI-powered content strategies, our AI consulting team helps assess where tools like Synthesia fit alongside other content generation approaches.

Synthesia FAQs

Frequently Asked Questions

Common questions about how Synthesia consultants can help with integration and implementation

What types of videos is Synthesia best suited for?

Synthesia works best for talking-head style videos where a presenter delivers scripted content. Think training and onboarding videos, product walkthroughs, company announcements, how-to guides, and compliance training. It’s less suited for videos that require real-world footage, demonstrations of physical products, or highly creative content like brand storytelling. The sweet spot is content that needs to be produced frequently, updated regularly, or translated into multiple languages.

How realistic are the AI avatars?

Synthesia’s avatars have improved significantly and look natural enough for corporate and training content. They feature realistic lip-syncing, natural gestures, and diverse avatar options. For most internal training and communication use cases, the quality is more than adequate. For customer-facing brand content where production quality is critical, you may want to test with your audience before committing. Custom avatars created from your own team members tend to look more natural than the stock options.

Can Synthesia videos be generated automatically through an API?

Yes. Synthesia provides an API that allows programmatic video creation. You can send a script, avatar selection, and language parameters via API call, and Synthesia returns the generated video. We use this API to build automated pipelines where, for example, updated training documentation triggers automatic video regeneration, or a new product launch triggers the creation of announcement videos across multiple languages.

How does Synthesia handle multilingual content?

Synthesia supports over 120 languages and accents. You provide the script in the target language (or use translation services to convert an English script), and the avatar delivers it with appropriate pronunciation and lip-sync for that language. This means a single training video can be produced in dozens of languages from one source script, which is dramatically faster and cheaper than recording native-language presenters for each version.

Can Synthesia be integrated with our learning management system?

Yes. We connect Synthesia’s output with LMS platforms (Moodle, TalentLMS, Cornerstone) so that generated videos are automatically uploaded to the appropriate courses. We can build workflows where updating a training script automatically regenerates the video and pushes the new version to your LMS, replacing the old one. This keeps training content current without manual video uploads.

What does a custom avatar involve?

Creating a custom Synthesia avatar requires a short recording session (typically 15-30 minutes) of the person who will become the avatar. Synthesia uses this footage to create a digital twin that can then deliver any script you type. Custom avatars are useful for organisations that want a consistent branded presenter without requiring that person to record every video. There are consent and usage policies to be aware of, which Synthesia documents in their terms.

How it works

We work hand-in-hand with you to implement Synthesia

As Synthesia consultants we work with you hand in hand build more efficient and effective operations. Here’s how we will work with you to automate your business and integrate Synthesia with integrate and automate 800+ tools.

Step 1

Process Audit

We review your current video content production workflow: what types of videos you produce, how often they need updating, what languages you require, and how videos are currently distributed. We also assess your content management processes to understand where Synthesia’s text-to-video approach can replace or supplement traditional video production.

Step 2

Identify Automation Opportunities

Based on the audit, we identify where automated video generation adds the most value. Common opportunities include automating training video updates when documentation changes, generating multilingual variants of existing videos, connecting video production to content approval workflows, and building automatic distribution pipelines to LMS platforms or internal communication channels.

Step 3

Design Workflows

We design the end-to-end content pipeline: script creation or extraction from source documents, Synthesia API integration for video generation, quality review gates, and distribution to target platforms (LMS, intranet, YouTube, client portals). We also plan avatar selection or custom avatar creation, language requirements, and branding guidelines for consistent visual output.

Step 4

Implementation

We set up Synthesia account configuration, create or select avatars, build the API integration for automated video generation, and deploy the distribution pipelines to your target platforms. If custom avatars are required, we coordinate the recording sessions and avatar creation process. Template scripts and brand guidelines are configured to ensure consistency across all generated videos.

Step 5

Quality Assurance Review

We test the full pipeline from script input to final video delivery. This includes verifying avatar quality and lip-sync accuracy, testing multilingual output for pronunciation and timing, confirming that automated workflows correctly trigger video regeneration when source content changes, and validating that videos are properly delivered to connected platforms in the correct format and resolution.

Step 6

Support and Maintenance

After launch, we monitor pipeline health, video generation quality, and distribution reliability. When Synthesia releases new features or avatar improvements, we assess their relevance to your workflow. We also handle ongoing updates to scripts, avatar selections, and language configurations as your content needs evolve. Periodic reviews of video engagement data help refine the content strategy.

Transform your business with Synthesia

Unlock hidden efficiencies, reduce errors, and position your business for scalable growth. Contact us to arrange a no-obligation Synthesia consultation.

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