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Web & CMS Platforms

Articles, blogs, guides and how-tos about business process automation.

  • Markdown

    Markdown

    The Markdown node converts content between Markdown and HTML formats within your automation workflows. It takes Markdown-formatted text and produces clean HTML output, or takes HTML and converts it back to Markdown. Content teams, developers, and documentation workflows rely on it to bridge the gap between systems that use different content formats. Common use cases include converting Markdown blog drafts into HTML for CMS publishing, transforming HTML email content into Markdown for storage or editing, formatting AI-generated text into structured HTML for web display, and cleaning up messy HTML into readable Markdown. Any workflow that moves text content between applications with different format requirements benefits from this conversion step. Osher uses the Markdown node in AI agent workflows where language models generate Markdown-formatted output that needs to be published as HTML on websites, sent as formatted emails, or stored in content management systems. We also use it in reverse when scraping web content that needs to be processed as clean text. It is a small but essential utility node that prevents formatting issues from breaking your content pipelines.
    Markdown consultants
  • MongoDB

    MongoDB

    The MongoDB node in n8n connects to MongoDB databases (including MongoDB Atlas cloud instances) and lets your workflows insert, find, update, aggregate, and delete documents. It authenticates via a connection string with username, password, and database name, and supports all standard MongoDB operations including query filters, projection, sorting, and the aggregation pipeline framework. MongoDB is the most widely used NoSQL database, and many web applications, APIs, and data platforms store their operational data in it. The n8n MongoDB node lets you pull that data into automated workflows, push processed data back into collections, and react to changes in your MongoDB data as part of broader business automations. This is particularly useful for companies whose applications use MongoDB as their primary data store but need that data to flow into reporting tools, notification systems, or external APIs. At Osher, we use the MongoDB node in custom AI development and system integration projects where client applications run on MongoDB. We connect MongoDB collections to reporting dashboards, sync data between MongoDB and other databases, and build workflows that react to document changes by sending notifications or triggering downstream processes. We built a data pipeline in a similar architecture for our BOM weather data project, where structured data needed to flow reliably between systems.
    MongoDB consultants
  • Cloudinary

    Cloudinary

    Cloudinary is a cloud-based media management platform that handles image and video upload, storage, transformation, optimisation, and delivery via CDN. It replaces the need to build and maintain your own image processing infrastructure by providing an API and URL-based transformation system that works with any web application. The problem Cloudinary solves is straightforward: images and videos account for most of a web page’s file size, and poorly optimised media kills page load speed, user experience, and search rankings. Cloudinary automatically converts images to modern formats (WebP, AVIF), resizes them for different screen sizes, and serves them from edge servers close to your users. All of this happens through URL parameters or API calls, with no manual image editing required. At Osher, we integrate Cloudinary into content management and e-commerce workflows where media handling is a bottleneck. Using n8n, we build automated pipelines that process uploaded images through Cloudinary’s transformation API, apply consistent branding (watermarks, crops, overlays), and distribute optimised assets to websites, apps, and marketing platforms. Our system integration team connects Cloudinary to CMS platforms, product databases, and DAM systems so media management runs without manual intervention. Cloudinary suits any organisation with a media-heavy website or application that needs consistent, fast-loading images and videos without dedicating engineering time to image processing infrastructure.
    Cloudinary consultants
  • Simpleem

    Simpleem

    Simpleem is an AI-powered video communication analysis tool that evaluates how people come across during video calls and presentations. It analyses facial expressions, body language, tone of voice, and engagement cues to give users a score on their communication effectiveness, along with specific recommendations for improvement. The problem Simpleem tackles is that most professionals have no objective feedback on how they perform in video meetings. You might think a presentation went well, but without data, you cannot tell whether you spoke too fast, appeared disengaged, or lost your audience’s attention at a specific point. Simpleem provides that data by analysing video recordings and delivering granular feedback on delivery quality. Key features include: AI analysis of facial expressions, body language, and vocal tone during video calls Engagement scoring that rates overall communication effectiveness Specific improvement suggestions based on identified weaknesses Integration with Zoom for analysing recorded meetings Sales call analysis to predict buyer engagement and deal outcomes Coaching dashboards for managers reviewing team communication skills Comparison analytics showing improvement over time Simpleem is used by sales teams wanting to improve their pitch delivery, executives preparing for high-stakes presentations, and training departments running communication skills programmes. At Osher Digital, our AI consulting team helps organisations integrate Simpleem into their sales enablement and training workflows, connecting its analysis output to CRM records and coaching platforms so communication improvement becomes a measurable, ongoing process.
    Simpleem consultants
  • Sitecreator.io

    Sitecreator.io

    Sitecreator.io is an AI-powered website builder that generates complete websites from text prompts. Rather than dragging and dropping elements or coding pages by hand, users describe what they want and the platform produces a functional site with pages, content, and styling. It targets small businesses, freelancers, and agencies who need to get a web presence up quickly without design or development expertise. The problem Sitecreator.io solves is the gap between needing a website and having the skills or budget to build one properly. Traditional website builders still require layout decisions, copy writing, and design work. Sitecreator.io uses AI to handle much of that initial generation, giving users a starting point they can then customise. It supports e-commerce functionality, SEO settings, and responsive design out of the box. At Osher, we work with website platforms like Sitecreator.io when clients need to spin up web properties quickly as part of a larger digital strategy. Our system integration team connects these sites to CRM, analytics, and marketing automation tools, while our business automation practice builds workflows around form submissions, lead capture, and content updates. For clients with more complex web needs, we also provide custom AI development services for building tailored web applications.
    Sitecreator.io consultants
  • Unbounce

    Unbounce

    Unbounce is a landing page builder and conversion optimisation platform that lets marketing teams create, publish, and A/B test landing pages without involving developers. It includes a drag-and-drop editor, pre-built templates, popups, sticky bars, and an AI-powered traffic routing feature called Smart Traffic that automatically sends visitors to the page variant most likely to convert them. The platform is designed for paid advertising campaigns, product launches, and lead generation where you need dedicated landing pages that are separate from your main website. Pages publish to your own domain or an Unbounce subdomain, and form submissions can be routed to your CRM, email marketing tool, or webhook endpoint. Unbounce integrates with marketing tools like HubSpot, Mailchimp, and Google Analytics, and has a webhook system that works with n8n for custom lead routing and data processing. If your marketing team is sending paid traffic to generic website pages and wants to improve conversion rates with targeted landing pages, or if you need to connect Unbounce lead data into your sales pipeline, our sales automation services can help wire it all together.
    Unbounce consultants
  • Storyblok

    Storyblok

    Storyblok is a headless CMS that separates your content from your front-end code, giving development teams the freedom to build with any framework while content editors work in a visual drag-and-drop interface. It is a popular choice for businesses running multi-channel content strategies — websites, mobile apps, digital signage — from a single content hub. The challenge most organisations face with traditional CMS platforms like WordPress is tight coupling between content and presentation. When you need the same product descriptions, help articles, or marketing copy across a website, an app, and an in-store kiosk, you end up duplicating work or building brittle workarounds. Storyblok solves this by storing content as structured data accessible via API, so any front-end can pull exactly what it needs. Using n8n, you can connect Storyblok to your wider business systems — syncing published content to a CRM, triggering translation workflows when new stories are created, or pushing product updates from your ERP straight into Storyblok components. The n8n Storyblok node supports reading, creating, and updating stories, making it straightforward to automate content operations without writing custom middleware. If you are running a headless CMS setup and want to automate the content workflows around it, our system integration services can help you connect Storyblok to your existing tools and reduce the manual overhead of multi-channel publishing.
    Storyblok consultants
  • Netlify

    Netlify

    Netlify is a web hosting and deployment platform built for modern frontend development. It connects to your Git repository (GitHub, GitLab, or Bitbucket), and every time you push code, Netlify automatically builds and deploys your site to its global CDN. The platform handles SSL certificates, DNS, form submissions, serverless functions, and edge computing without requiring you to manage servers. Netlify works particularly well with static site generators (Next.js, Gatsby, Hugo, Eleventy, Astro) and headless CMS platforms (Contentful, Sanity, Strapi). Deploy previews are generated for every pull request, so you can review changes on a live URL before merging. Serverless functions (Netlify Functions) let you add backend logic like API endpoints or form processing without spinning up a separate server. Edge functions run at CDN edge locations for low-latency personalisation and redirects. For businesses running marketing sites, documentation portals, or web applications on Netlify, the platform’s API and webhook system opens up automation possibilities. Using n8n, you can trigger deployments when content changes in your CMS, run post-deploy checks, or notify your team in Slack when a build fails. Netlify’s build hooks (incoming webhooks that trigger a rebuild) are especially useful for headless CMS setups where content editors need to publish without touching Git. If you need help connecting Netlify to your CMS, analytics, or internal tools, our system integration services can build those pipelines.
    Netlify consultants
  • Discourse

    Discourse

    Discourse is an open-source forum and community platform used by companies to host customer discussions, internal knowledge bases, and support communities. Unlike older forum software, Discourse is built around modern features like real-time updates, trust levels that unlock permissions as users participate, and a plugin system that extends its functionality. The n8n Discourse node connects your community activity to the rest of your business. When a new topic is created in a support category, n8n can create a ticket in your helpdesk system. When a user reaches a specific trust level, you can update their record in your CRM. When staff post an announcement, your workflow can cross-post it to Slack, email newsletters, or social media — without anyone copying and pasting. Discourse also exposes a full REST API, which means n8n can pull user data, post content, manage categories, and moderate topics programmatically. This is useful for businesses running Discourse as a customer community — you can sync membership data with your billing system, automatically archive inactive categories, or generate weekly engagement reports pulled straight from the API. If you are running Discourse as a customer-facing community or internal knowledge hub and want it connected to your other tools, our integrations team can build the workflows to make that happen without custom code.
    Discourse consultants
  • Bubble

    Bubble

    Bubble is a no-code platform for building web applications. It provides a visual editor for designing user interfaces, a built-in database for storing application data, and a workflow builder for creating application logic — all without writing traditional code. Businesses use Bubble to build customer portals, internal tools, marketplaces, SaaS products, and other web applications that would otherwise require a development team. The n8n Bubble node lets you interact with Bubble applications programmatically — creating, reading, updating, and deleting records in your Bubble database through its Data API. This is useful for scenarios where data needs to flow between your Bubble app and other systems: syncing new signups to your CRM, pushing order data to an accounting platform, importing product catalogues from a supplier, or sending transactional emails triggered by Bubble events. Osher works with Australian businesses that use Bubble alongside other tools and need the data to stay in sync. If your Bubble app is a standalone island that requires manual data transfer to or from your other systems, our integration team can connect it to your CRM, accounting software, email platform, or any other tool in your stack through n8n workflows.
    Bubble consultants
  • WooCommerce

    WooCommerce

    WooCommerce is the most widely used e-commerce plugin for WordPress, turning a standard WordPress site into a full online store. It handles product listings, shopping cart, checkout, payment processing, shipping calculations, tax management, and order tracking. Because it’s open-source and built on WordPress, it’s highly customisable through plugins and themes. The n8n node for WooCommerce connects your store’s operations to the rest of your business systems. You can retrieve orders, create products, update inventory levels, manage customers, and process refunds, all programmatically from within an n8n workflow. This turns WooCommerce from a standalone storefront into a connected part of your business infrastructure. Typical automations include syncing new orders to an accounting system, updating inventory across multiple sales channels when stock changes, sending order data to a fulfilment warehouse, creating support tickets when refund requests come in, and generating sales reports that combine WooCommerce data with information from other platforms. The n8n node communicates through WooCommerce’s REST API using consumer key authentication. At Osher Digital, we build WooCommerce automations for clients who’ve outgrown manual order processing but don’t need (or want) an enterprise e-commerce platform. We connect WooCommerce to accounting software, shipping providers, CRMs, and inventory systems through n8n, so your store runs with less manual effort and fewer errors. Learn more about our system integration services.
    WooCommerce consultants